Brand Identity & Logos
A logo and a complete visual system that make your brand recognisable at first sight, on screen and on paper.
We start from your business, your audience and your competitors, then design your logo, choose its colours and typefaces, and bring it all together in brand guidelines that explain how the brand is used on your website, social media and print. Your printed materials can then be produced at Madarek Printing House in the same identity.
Why do you need this service?
Customers judge your business by how it looks before they try your service. A logo whose colours and fonts change from one post to the next weakens trust, while a clear identity makes everything you publish and print look like it comes from one professional company.
Everything you need in one service
Your proposal states exactly what your project includes; these are the main elements we deliver in brand identity work.
Brand research
Understanding the business, audience and competitors before drawing.
Logo design
Different initial directions, then refining the one you choose.
Colours and typefaces
A colour palette with matching Arabic and Latin typefaces.
Brand guidelines
Rules for using the logo and colours across every medium.
Social media templates
Post and story templates in your brand identity.
Delivery files
The logo in every format and size, for screen and print.
Four clear steps
From day one you know what will happen, when, and what we need from you at each stage.
Discovery session
We learn your business, its values and what sets it apart.
Initial directions
We present different logo directions for you to choose from.
Refinement and approval
We develop the chosen direction and revise it until you approve.
Guidelines and delivery
We hand over the brand guidelines and all final files.
What you receive, and what we need from you
Both lists go into the proposal before we start, so each side knows its part from day one and delivery stays on time.
What you receive
- The logo in every format for screen and print
- The approved colour palette and typefaces
- Brand guidelines as a PDF
- Templates for social media and stationery
What we need from you
- Your business name in Arabic and English
- A brief about your audience and competitors
- Examples of brands you like and dislike
- A decision-maker at approval time
Questions our clients ask
Didn’t find your answer? Message us on WhatsApp and we’ll reply the same day.
Ask us directlyHow many revisions can I ask for?
The number of revision rounds is set in the proposal before we start, so there are no surprises.
Do I own the logo?
Yes. Ownership of the logo and its source files passes to you after approval and payment.
Do you refresh existing logos or start from scratch?
Both are possible; we suggest what fits after reviewing your current logo and how established it is.
Do you print the materials too?
Yes. Business cards, stationery and packaging are produced at Madarek Printing House in the same identity.
Works well with this service
Our services work better together: a system needs someone to promote it, and content needs someone to deliver it.
Content & Design
Posts, stories and covers in your brand identity, with Arabic copy that persuades your audience.
Service details Content & Social MediaSocial Media Management
Your accounts run on a clear monthly plan, with regular posting and fast replies to messages and comments.
Service details Software & SystemsWebsite Design
A website that introduces your business and turns visitors into customers, in Arabic and English and on every screen.
Service detailsReady for Brand Identity & Logos?
Tell us about your business, and we’ll send you a written proposal with scope, timeline and price, with no obligation.