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Istanbul · Damascus · MisrataA Madarek company

Brand Identity & Logos

Brand Identity & Logo Design

A logo and a complete visual system that make your brand recognisable at first sight, on screen and on paper.

01OverviewOVERVIEW

We start from your business, your audience and your competitors, then design your logo, choose its colours and typefaces, and bring it all together in brand guidelines that explain how the brand is used on your website, social media and print. Your printed materials can then be produced at Madarek Printing House in the same identity.

Why do you need this service?

Customers judge your business by how it looks before they try your service. A logo whose colours and fonts change from one post to the next weakens trust, while a clear identity makes everything you publish and print look like it comes from one professional company.

02What’s includedWHAT'S INCLUDED

Everything you need in one service

Your proposal states exactly what your project includes; these are the main elements we deliver in brand identity work.

01

Brand research

Understanding the business, audience and competitors before drawing.

02

Logo design

Different initial directions, then refining the one you choose.

03

Colours and typefaces

A colour palette with matching Arabic and Latin typefaces.

04

Brand guidelines

Rules for using the logo and colours across every medium.

05

Social media templates

Post and story templates in your brand identity.

06

Delivery files

The logo in every format and size, for screen and print.

03Who this service is forWHO IT'S FOR
New businesses
Brands ready to refresh their image
Restaurants and cafés
Companies and offices
04How we deliver itHOW WE DELIVER

Four clear steps

From day one you know what will happen, when, and what we need from you at each stage.

Discovery session

We learn your business, its values and what sets it apart.

Initial directions

We present different logo directions for you to choose from.

Refinement and approval

We develop the chosen direction and revise it until you approve.

Guidelines and delivery

We hand over the brand guidelines and all final files.

05DeliverablesDELIVERABLES

What you receive, and what we need from you

Both lists go into the proposal before we start, so each side knows its part from day one and delivery stays on time.

What you receive

  • The logo in every format for screen and print
  • The approved colour palette and typefaces
  • Brand guidelines as a PDF
  • Templates for social media and stationery

What we need from you

  • Your business name in Arabic and English
  • A brief about your audience and competitors
  • Examples of brands you like and dislike
  • A decision-maker at approval time
06Frequently asked questionsFAQ

Questions our clients ask

Didn’t find your answer? Message us on WhatsApp and we’ll reply the same day.

Ask us directly
How many revisions can I ask for?

The number of revision rounds is set in the proposal before we start, so there are no surprises.

Do I own the logo?

Yes. Ownership of the logo and its source files passes to you after approval and payment.

Do you refresh existing logos or start from scratch?

Both are possible; we suggest what fits after reviewing your current logo and how established it is.

Do you print the materials too?

Yes. Business cards, stationery and packaging are produced at Madarek Printing House in the same identity.

Ready for Brand Identity & Logos?

Tell us about your business, and we’ll send you a written proposal with scope, timeline and price, with no obligation.